Thomas Knüwer is a management consultant and blogger. In 2009, he founded the digital strategy consultancy kpunktnull. Before that, he wrote for “Handelsblatt” for 14 years and founded the media and marketing blog “Indiskretion Ehrensache” (indiscretion: a matter of honour) in 2005. He is also a co-founder of the food and travel blog “Gotorio”. In 2011, he also became founding editor-in-chief of the German version of “Wired”. He studied business administration at Münster and Berkeley.